We’ve all been ready to support you and your administration in your efforts to save lives from this pandemic. Even people like me, who have questioned the idea of a lockdown as the best response have decided to comply and do whatever we could to help. We set aside our…
OK, so we’re all coming to the end of our lockdown sentence - and you’ve probably been angry, depressed, anxious, frustrated, scared and numb - at least a few times each. I am not one to gild the lily and if you’ve ever read any of my stuff you know…
Time to level with each other, ok? You don’t have to prove you’re exercising at home during lockdown - we’ll know at the end when you roll out of your house if you did or not. I believe you’re working from home. Thanks to all the holidays, April was a…
Can you believe what this coronavirus outbreak is doing to us? It has everyone jumping, and in the midst of mass-hysteria toilet paper stockpiling and stock markets crashing, we should take stock of ourselves. Let’s take a sober, rational look at the madness that has taken hold in the last…
Imagine being the responsible parent in a family where the other parent has spent every cent, saved nothing, borrowed against the house, taken on mountains of credit card debt and siphoned off whatever cash could be found to their lover and their children. That’s what Tito Mboweni has to manage…
Are you ready for the best decade in humanity’s history? No matter how much the news media, politicians, celebrities and climate change activists tell you we’re about to enter the gates of hell, we’re not. Things are pretty fantastic for humans…
For as long as I can remember, I’ve been called an optimist. I think the people who called me that didn’t mean it as a compliment. Throughout human history, the cynics, stoics and mystics had more respect than the optimists - but it turns out that history is on the…
Siya Sangweni (CliffCentral Brand Manager), Rina Broomberg (CliffCentral co-founder) and I were in New York last week for a series of meetings, a conference and some interesting experiences in the world of podcasting. It’s always reassuring to hear other people’s stories of pioneering their businesses and ideas in new media…
People abuse the term ‘community’. A community is defined as “a group of people living in the same place or having a particular characteristic in common.” It doesn’t mean the million things politicians want it to. Facebook, Twitter and Instagram talk about their community – but we’re certainly not in…
Turns out we’re not just vapid and superficial. Turns out we want more than 280 characters. Turns out we like complex stories with lots of characters and plot lines. Turns out we like interviews where people talk about philosophy, life and meaning. Turns out we’re smarter than the media people…
I remember the school run fondly. My mom would load me, my brother, and sister into the car and take us on the 30-minute drive to school. The journey had a familiar routine - passing by the same places, chatting and laughing. Someone else was always in the car though…
Online media was in its infancy in South Africa when we made the giant leap from terrestrial radio to start CliffCentral.com. Podcasting was almost unknown in South Africa and the naysayers predicted failure. Now, five years later, podcasting is the fastest growing medium in America (70% growth year-on-year for the…
There aren’t a lot of ways we can still exercise our imaginations. So much of it is done for us now… great TV series like Game Of Thrones or movies like Lord Of The Rings do most of the imagining for us. People don’t read fiction like they used to…
CliffCentral.com turned five on May 1st, a milestone for a small start-up that is now the leading podcaster in Africa. It’s amazing how quickly we incorporate new habits into our lives…
How do you measure podcast audiences? The existing metrics don’t make sense. Soon we'll be sharing some powerful thoughts and insights on why podcasting is different, and it won’t just be me talking - it will involve both actuarial and behavioural science. Before we go down another new road, and…
Should you vote? The truth is, I don’t know. That might sound surprising coming from someone who has always been a vocal supporter of democracy - so much so that for the last four elections I carried on like an unpaid employee of the Independent Electoral Commission, on radio, TV…
They used to say that all roads led to Rome, but in the ancient world, you only knew how far you’d gone down the Appian Way out of Rome by checking the milestones - and venturing very far into hostile, uncivilised or unexplored territory was for madmen and exiles only…
I’ve said it before, but I’ll say it again: Everyone is now in the media business. Every business is now by default a content creator and every business also has an audience - clients, customers, suppliers, international partners and their competitors. The content you serve them can be specific, targeted…
Imagine leaving your doctor after receiving the dreaded news that you have cancer. The sinking feeling, the anxiety, the loneliness of that moment. If it hasn’t happened to you, then chances are that it has happened to someone you know and love. Some people don’t have to imagine. It’s gut-wrenching, terrifying,…
Facebook just launched their first ever original podcast – Three and A Half Degrees – and if there was ever a moment podcasting became totally mainstream, this is it.
23 Jan 2019
3 min
20 – 40
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