Awethu spoke with Mr Vuyisile Hobololo, who focused on the protection of traditional knowledge systems, including geographical indications and traditional cultural expressions. He discussed the need for a sustainable and inclusive protection framework that recognizes indigenous communities, promotes equitable benefit-sharing, and supports developing countries like South Africa in preserving and…
Awethu hosted Mr Marco Vatta, who unpacked the practical side of national and international patent protection. In the interview, Mr Marco outlined a step-by-step approach to protecting innovations, from initial filing and priority applications to navigating PCT routes and international markets. He emphasized strategic planning, timing, and enforcement as key…
Awethu engaged with Mr Louw Steyn, who highlighted the importance of design protection and it's role in safeguarding the visual and functional aspects of products. Mr Steyn explained how industrial design protection supports innovation, enhances competitiveness and adds commercial value across various industries.
Awethu hosted Ms Nontombi Maseko in an interview reflecting on her presentation titled "South African Innovation and IP Policy Imperatives". Ms Maseko unpacked the importance of innovation in South Africa, highlighting how intellectual property policies support creativity, protect inventors, and drive economic growth.
Qhawekazi, an alumni at MUT joins Awethu to discuss her journey from being a student to now being fully employed by an independent company. She gives advise to students studying towards the same career field.
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