
Holiday shopping in December fuels another strong month for consumer spend.
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GUEST – Solly Bellingan, Head of Marketing at BankservAfrica.
The December 2024 holidays lived up to its reputation as a peak shopping month, with spending showing healthy signs of growth, according to the latest data from BankservAfrica. “The continued year-on-year seasonal uptick highlights the December holidays as a significant contributor to the economy,” says Solly Bellingan, Head of Marketing at BankservAfrica. “The month also reflected steady spending patterns following Black Friday's strong performance.”
The December 2024 holidays lived up to its reputation as a peak shopping month, with spending showing healthy signs of growth, according to the latest data from BankservAfrica. “The continued year-on-year seasonal uptick highlights the December holidays as a significant contributor to the economy,” says Solly Bellingan, Head of Marketing at BankservAfrica. “The month also reflected steady spending patterns following Black Friday's strong performance.”